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Knowledge Process Outsourcing: A Brand New Type of Outsourcing

Posted by viocom in March 9th 2010  




The countries, which have established the greatest number of knowledge process outsourcing firms, are India, Philippines and China. These countries possess extensive knowledge banks and enough professionals in different fields for fulfilling the knowledge process needs of businesses in the USA. The work of knowledge process outsourcing firms requires profound analytical and highly specialized skills.

It is estimated, that knowledge process outsourcing is rather prospective and is going to grow in the next few years. Most probably, the area of information technology services, which is currently provided by knowledge process outsourcing firms will expand and include such services as intellectual property services, clinical research, legal research, business research, analytics and publishing.

Right now, knowledge process outsourcing firms specialize in the fields of content writing and rewriting, research and development, patent research, pharmaceutical technology, equity research, market research, data research, database management, finance modeling, design and development in various industries, animation, medical reports and services, distance education. Engineers, doctors, attorneys and many other professionals are becoming more and more popular.

Experts of the market research industry have already evaluated all the benefits produced by knowledge process outsourcing firms and have started to outsource the fields in which technology and IT solutions can seriously improve the research process. The researches are highly profitable as they are really cost effective. Even small companies can make use of them, not having to increase their budget spending. Therefore, knowledge process outsourcing is a really proven method of quickly boosting the productivity and cost savings in the field of market research.
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Is there a reliable source to learn about internet marketing?

Posted by viocom in March 3rd 2010  
I am looking for a reliable source to learn about internet marketing.
I am afraid it is some kind of scam.
Any advice.

Thank you
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under: Other - Advertising & Marketing
Tags: Internet Marketing, Learn Internet, Reliable Source
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Outsourcing It – is It the Best Option for your Organization?

Posted by viocom in March 3rd 2010  


The word outsourcing is often heard in the world of business today. It is something which has affected the business of almost every nature and every nation. Outsourcing is occurring in almost every country of this world to some extent. There are some leader countries in this field of outsourcing such as India and China. Before moving towards the topic of this article let us first understand what outsourcing is.

What is Outsourcing?

When discussed in simple words outsourcing is simply “a formal agreement with a third party to perform a service for an organization”. A more comprehensive definition for outsourcing would be that outsourcing is the concept of taking internal company functions and paying an outside firm to handle them. It is basically done for the following major reasons:

-To save money in terms of lowering costs

-To improve quality

-To free company resources for other activities such as focusing more on competencies

The concept of outsourcing began with the data-processing industry and today it has spread to vase areas which comprise of tele-messaging and call centers. It would not all be wrong to say that outsourcing is the surge of the next generations. Another name used for outsourcing is off shoring which has the same meaning as outsourcing.

Technically speaking, outsourcing is not merely the contract with a third party to perform a service for an organization, but it also involves transferring a significant amount of management control and decision-making to the external supplier. The process of outsourcing is very much formal like other business processes and it always includes a considerable degree of two-way information exchange, coordination, and trust.

The concept of outsourcing gained popularity in the mid 1990�s since then the trend of outsourcing has increased to a great extent. The reason for this increase in the popularity of the concept of outsourcing was the rapid growth in the number of high-tech companies in the early 1990s that were often not vast or large enough to incorporate and run large customer service departments of their own.

Different Techniques of Outsourcing

The concept of outsourcing was adopted by different organizations in different methods such as in some cases the companies who desired to outsource their customer service:

-Hired technical writers in order to write simplified usage instructions of their products

-Index the key points of information

-Contracted with temporary employment agencies to search for, train and hire generally low-skilled workers to answer their telephone technical support and customer service calls.

The most wide spread method of outsourcing being adopted throughout the world is of call centers. The people employed at the call centers answered the query calls of the customers, where the information needed to assist the calling customer was indexed in a computer system. In most cases the agents were not liable to tell the customers that they were not directly associated with the original manufacturer.

Outsourcing IT

Outsourcing IT is defined as using outside vendors to create, maintain, or reengineer IT architectures and systems. The methods of outsourcing that have been discussed earlier in this article are those which have now become old, one of the latest one is outsourcing IT. The process of outsourcing IT involves the effective management and operation of information technology assets of corporations from a remote location. To explain this concept, consider the example of the management of a computer network of a large corporation which includes outage monitoring, alarms monitoring, remote monitoring of data centers, etc. The nature of these operations is complex and requires a real-time support when needed. Hence it can be assumed that such processes cannot be easily outsourced to places where there is a big difference in the time zones. Such tasks are outsourced to comparable time zone locations, which are competitive.

Outsourcing IT- Is it the best option for your organization?

From all the facts discussed above we can gather that outsourcing IT is beneficial for organizations in many ways out such as:

-Lower costs, which might be due to economies of scale or lower labor rates

-Variable capacity

-The ability to focus on core competencies by ridding yourself of peripheral ones

-Lack of in-house resources

-Getting work done more efficiently or effectively

-Increased flexibility to meet changing business and commercial conditions

-Tighter control of budget through predictable costs

-Lower ongoing investment in internal infrastructure

-Access to innovation and thought leadership

-Possible cash influx resulting from transfer of assets to the new provider (The ABC’s Of Outsourcing)

All of these facts contribute largely to the efficient working of an organization.

Now the question stand that is outsourcing IT the best option for your organization?

To decide on the answer for this question, the organization who desires to outsource its IT must consider the following aspects first:

-Does the organization posses the internal resources to run existing mission-critical systems efficiently?

If the answer to this question is no, then outsourcing IT would be a good step for the organization. As the organization does not have the internal resources that are required to manage its information systems, outsourcing IT would have a positive impact on the efficient running and operation of these systems.

-Is the organization as a whole ready to consider high degrees of organizational and cultural change, in terms of managing its IT operations?

Only when the answer to this question is yes, outsourcing IT would prove to be beneficial for the organization as the people working in the organization would readily adapt to the changes occurring as a result of the IT being outsourced to a third party and work according to the changes

-Does the organization continually need to develop new business and technical interfaces for its day-to-day operations? If yes, is it really more cost-efficient to deploy internal staff to execute these tasks?

When these questions are discussed, it has been observed that if the organization requires dynamic changes in its business and technical interfaces continually, it is better to outsource its IT in order to manage these dynamic changes

-Based on needs and budget, to what extent will the organization’s IT functions be outsourced? (Lam, Outsourcing IT – Is it the Best Option for your Organization)

The organization also needs to decide on the budget and need of its IT functions to be outsourced, it may not be necessary to outsource all of the IT tasks, some minor ones could be performed by the organization itself.

The process of outsourcing IT is not as simple as outsourcing of customer services or other such tasks. It is a complex decision. The decision should be based on a solid understanding of departmental performance. It can be said without doubt that outsourcing IT is the best option for your organization if it lowers costs and increases the efficiency of the IT systems of the organization, such that its productivity increases. It has been found be studies that through the process of outsourcing IT organizations become able enough to formulate competitive strategies that will have a positive impact on their financial positions in the ever competitive global marketplace.

The company which desires to outsource IT must also realize the fact that the total amount of an outsourcing contract is not the exact representation of the money and other resources that the company would be required to spend while it outsource IT functions to a third party.

The Best Places in the World to Outsource IT for organizations

As it has been observed by considering the outsourcing trends in this era, India seems to be leading the outsourcing industry but when we talk specifically in terms of outsourcing IT, United States is the best place, according to A.T. Kearney Global Services Location Index 2005. This index also identified Singapore as the Best IT services business environment. India and China also dominate over the IT services in the Asian region to less extent. Other attractive destinations for outsourcing IT are Central and Eastern Europe but the costs are higher there (The ABC’s of Outsourcing).


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Article Writing: How to Write Articles

Posted by viocom in March 1st 2010  


Writing Articles: A mini course in article writing: how to write & sell articles

(Based on author’s site www.geocities.com/wriart)

Article writing techniques: how to write articles for prestige, writing & selling freelance articles

Many aspiring article writers are put off by many books on writing articles and writers courses which, with voluminous detail on writing articles and analysis of article writing techniques, cause those aspiring to write articles to be confused about how to write articles, to loose interest in writing articles.

Many columnists earning a living by writing articles did not learn their craft from books on how to write articles or writing courses.

Writing articles to many is a means of earning a living. The field of article writing is one in which it matters not whether you are a writing class graduate or a DLitt., or have no formal exam. pass. To write articles you need only reasonable spelling and general knowledge from reading articles in newspapers or magazines, watching documentaries or news. If you lack the discipline and the patience to write books, novels, movie-scripts, you still can enjoy money and fame writing articles. The article writing market is wide: local or national newspapers, juvenile or teen-age, trade or international magazines all need articles, and writers to write articles. You can write articles on ‘how to’ issues, on issues you feel strongly about and can state opinions.

Freelance Article Writing

Not all possess knowledge or interest to write articles arguing issues. But there are many topics on which anyone can write articles. Many interested in writing articles use files or labelled envelopes to keep magazine or newspaper cuttings, or an exercise book to jot news or ideas in. These help in writing articles; and there are writers’ sources listing important events past, present, or future as topics to write articles on. Reference or quotations books are ideas sources for topics for writing articles. In writing articles, in all article writing, more than the subjects on which writers write articles, how interestingly to the readers they write articles is what sells articles, makes popular.

The trend in writing articles is: biographical, historical; more, on home economics, increasingly philosophical; always human interest articles. You do not have to write articles on these -you may write articles on anything if informative, interesting, and not libelous (e.g., nothing “is not” good but only “I think it is not”). 

When you write articles, the copyright is yours, whether you sold your article or contributed gratis -unless the copyright has been specifically bought. When you write articles and sell them, normally you sell printing rights. Most buy first publication rights, in the USA some reprint rights. Monies from freelance writing are taxable income.

The Copyright Conventions (incorporated as Intellectual Property Rights) are voluntary agreements which many nations subscribe to with laws basically same but varying in detail. It entitles any author of any country to economic protection in any member country for a period of 50 years from the authors death –but does allow reproduction of parts reasonably in the scientific or literary works by acknowledging the author as a matter of ethics and courtesy ~except in, e.g., the USA and Israel under the Fair Use doctrine which allows more extensively for various purposes [if, e.g., it does not exploit the market] reproduction in whole without the permission and the knowledge of the author. One may not be prosecuted for copyright infringement (except in some cases of digital reproduction), but if can show resultant economic loss (e.g., that one would have financially benefited oneself) one may sue civil law –and it is lawful (without defaming = if true) to reasonably publicize plagiarism.

(If you submit an articles to internet article-sites copyright-free, despite reputable ones’  conditions for re-publication, beware, by some they may re-published without any links or be plagiarized [appear under an author name other than your name or pen-name/s]  –as, e.g., this article had been plagiarised on academic ‘ilmkidunya’.)

When writing articles also bear in mind: some publications will not consider unsolicited articles; all want the freelance articles you write to be word-processed, double spaced, with the number of words stated -approx. 1,500 (longer if asked), and your contact details. Submit topical freelance articles at least three months early. If proposing writing a column send at least six articles.

Policies in Article Writing

It is disadvantageous to write articles to submit speculatively. While established writers do write articles to be syndicated, it is advantageous for the newly interested in writing articles to write for newspapers or magazines which they are familiar with, or to familiarise themselves with newspapers or magazines which they wish to write articles for. The USA’s Writer’s Market or even Writer’s Handbook, or the UK’s rather limited Writer’s & Artist’s Yearbook or its Canadian equivalent may help, glancing though the publications one is interested in writing articles for suffices.

Remember when writing articles: newspapers’, magazines’ preferences differ. Cosmopolitan’s emphasis differs than She’s -itself different than in 1970s; policies also change as Ink’s in 1980s. In freelance article writing also style matters: The Sun or Daily Mirror use much shorter sentences than the Times; keep to the ‘fox-index’ -average sentence length. Ask a magazine you want to write articles for, for complimentary copy -college magazines, trade journals aren’t widely available.

Do not offend readers. In writing freelance articles the readership sensitivities matter. “We know Byron’s reason –what’s yours?” wrote the witty Cypriot writer-thinker-poet, the late,  teacher Orhan Seyfi Ari in Birlik in a open letter to a British Prime Minister –whether the author’s stance on the issue in the editor’s opinion from the point of view of the readership would be applauded or frowned upon is a matter entirely of readership sensitivities, generally or on a particular issue at the relevant time and circumstance. More so is language used. Language acceptable to Playgirl is not to Lady magazine. Few publications allow four-letter words; some require above-average inoffensive language. In writing articles bear in mind the sensitivities of the readership your article is for.

In writing articles to freelance remember: what to the American is ‘chips’ to the British is ‘crisps’. In writing articles pay attention to these -it matters: ‘rubber’ in Britain, ‘durex’ in Australia is ‘eraser’ -in the UK ‘durex’, in the USA ‘rubber’ is condom.

If writing articles for teenagers or juveniles do not talk down to them -they like to be treated as grown-ups. The taboos in writing articles for them are: gambling, crime, cruelty, playing on differences of rich and poor, ideologies, politics, war ~subjects considered detrimental to their physical and mental development. What to you may have been ‘groovy, super, divine’ to them is ‘cool’. Some teenage publications concentrate on teenage love, but bear in mind when writing articles for them, more than sexual, it is sympathetic, romantic, idealised love.

Preparation in Writing Articles

1. Subjects in Article Writing

Remember in article writing: most profitable businesses have always been in the fields, in this order, of: money, food, sex.

The most successful soap-operas are about the lives, life-styles, of the wealthy. People like to read about them, copy them ~not everybody purchase at the Ideal Home Exhibition, but many buy the Ideal Home magazine to inexpensively to copy from it. Most magazines and newspapers, even The Times, has cookery columns -cookery books sell ‘like hot cake’. Magazine and newspaper agony or advice columns are often about problems directly or indirectly involving sex -a paperback on how to tell if a man was cheating on a woman, in one single day had to be re-stocked several times by Selfridges and Harrods, on first night went into third print!

It pays in article writing. But article writing can be on, e.g., water.

2. Viewpoint in Writing Articles

If you are writing articles, e.g., for a water-bottling firm’s trade magazine, write from its viewpoint: ‘bottled water better!’ … Or…

Cookery column: how water can be used to make lighter pastry.

Health magazine: how water contains all the elements essential for health. Woman’s magazine: that it refreshes, keeps the skin and hair young, and how. Teenage magazine -boys: magnet on glass of water, oxygen’s qualities…

Teenage magazines -girls: blue roses, pink daises with ink in water.

Children’s magazine: germinating peas on wetted blotting paper.

The viewpoints of most magazines are at a glance obvious. Article writing does not necessitate detailed study of magazines.

3. Write Articles with Catchy Titles

An example cited can not be bettered: ‘Princess Raped in Canteen’ -money, food, sex! Write articles with interesting titles.

We are writing an article about water -what title for our article?

If for water-bottling trade journal, ‘Healthiest Drink Unhealthy’.

Cookery column: ‘Lighter Baking with Water.’

Health magazine: ‘Water’s Good for You’.

Woman’s magazine: ‘Look Younger with Water.’

Teenage magazine -boys: ‘Amaze with Water’…

Teenage magazines -girls: ‘Colour Flowers with Water.’

Children’s magazine: ‘Magical Pea Shoots with Water!’

A publisher is quoted to have told a writer: “Just tell me the title and I’ll tell you if I’ll publish it.” Write articles with catchy titles.

(If your articles are for internet media, e.g., article sites, you must ensure to include in the body of your article. in your title and description [as well as in your key/search-words/tags] related important words which considerably affect search-engine rank and listings.) 

How to Write Articles

Article writing are of many kinds. Writing articles of the informative kind there are two kinds of, which differ from most other kinds of article writing: the instructive ‘how to’ articles (e.g., some cookery columns), and the descriptive travel articles. Often they are accompanied by photographs or drawings.

These techniques of writing articles vary. State the title, begin: e.g.: ‘How to Repair a Punctured Bicycle Tire’… 1. Inflate it (illustration)… 2. Place it in a bucket of water (illustration)… 3. Look for air bubbles (illustration)… etc. Or, (unless to attract tourists or praise or criticise), e.g.: ‘Cyprus’… Geographically situated in the Mediterranean (a map)… The history of this little island… Prominent in this district is the St. Hilarion Castle (picture), etc.

Generally, in writing freelance articles, stick to the rules below.

4. ‘The Beginning’ in Article Writing

When writing an article begin by briefly saying what the article is about. Tell readers what your article is going to tell them. Whet their appetite for what you will tell them, in less than 100 words.

In writing articles, at the beginning, create a little ’suspense’…

Cookery: ‘Did you know that you can surprise, amaze, with your baking -make others ask for your recipes? You can, using water ~they’ll ask the secret!’

Health: ‘Water isn’t only essential for our proper functioning, both, physically and mentally; it’s healthier than fruit juice -more than orange, grape juice.’

Beauty: ‘Can water keep you young? Have you ever wondered why flowers in a vase stay fresh only so long as there is water in it -and why the water needs to be changed to keep them fresh? Water can work wonders for your skin!’

Teen boys: ‘Have you ever used a magnet on water? The qualities of water are amazing! With a magnet you can raise the water, amaze your friends!’

Teen girls: ‘Do you want to have blue roses, pink daisies in vase-full, overnight, impressively to beautify your room -be the envy of your friends?’

Children: ‘Can you grow pea shoots without planting them? Here’s how!’

Most freelance articles are rejected within three seconds at a glance at the beginning. Write articles with interesting beginnings.

5. ‘The Middle’ in Writing Articles

In about 1,300 words now tell what you said you were going to…

Cookery: which pastry or cakes, which tars or pies.. How they are normally made with milk, wine or rum -and to substitute water for parts of them.

Health: the qualities, constituents of water; why it is essential, which vitamins contain fruit, vegetable juices; how water contains all those with more.

Beauty: why, indeed, it is that flowers in a vase need water to remain fresh, how flowers whither if the water in the vase is not changed daily to replace the used up oxygen in it.. and that so is all life, so our bodies and skins.

Teen boys: the reason for tides, magnetic pull of the moon on oxygen in water; that water is two parts hydrogen, one part oxygen; ‘lunatic’ from ‘luna’, lunar pull on our bodies -80% liquid; magnet on glass raises water.

Teen girls: white roses, stems in water at night with few drops of blue ink; how, why petals blue by morning; and yellow daisies, with red ink.

Children: how, why, peas on wetted blotting paper in box small grows shoots.

In article writing, in the middle you expand the beginning, and also justify the point to be made or emphasised in the ending.

6. Write Articles with Good Endings

When you write articles summarise them at the end. In freelance article writing this is done with a paragraph of not more than 200 words, or two of not more than 100 words each.

Endings of articles are regarded as ‘telling them what you have told them.’ In article writing readers expect a point to be made or emphasised in the ending -make them feel privileged, go “How so, indeed!”, or “Well, if viewed from that point, of course so.” A articles do not have to argue points, but must end satisfactorily.

Bottled-water journal: ‘How unhealthy is tap water! Bless you bottled water!’

Cookery column: ‘A great way to save on ingredients and impress friends!’

Health magazine: ‘Why not supplement health foods with water? It’s free!’

Woman’s magazine: ‘Who wouldn’t love to look younger? Let water help!’

Teenage boys magazine: ‘Great for showing off, amazing your friends, huh?’

Teenage girls magazine: ‘Blue roses, pink daises… Friends green with envy!’

Children’s magazine: ‘Is your electronic pet real? Peas you can nurture are!’

Remember when writing articles, in the ending to be consistent. Briefly state conclusion/s based on ‘the middle’, and your point.

What to Expect from Writing Articles

Some write articles to aid causes. Many are interested in writing and selling articles. The former is rare; the latter hardly think of most aspiring writers, wanting simply to see their names in print.

Writing and Selling Articles

One may write and sell an article only to meet a financial need. For those interested in earning their living or regularly supplementing their income by writing and selling articles, the article market is wide and lucrative. You can write a subject from different angles, write and sell articles on the same subject to many publications -e.g., ‘water’, environmentally (boat-house, pools in parks) or as a form of energy (hydro-electricity). Writers sources list magazine payments for freelance articles from $50 to $3,000 each, re-saleable as reprint articles to some others.

Writing Articles for Influence or Prestige

Writing articles sometimes is to influence, or for prestige: e.g., an image building article on a celebrity may be sold not to the Daily Mail, but for less to the Sun read by more; one who may write and sell articles with a scientific flavour for more to the Reader’s Digest may prefer publication in Scientific American.

Feature article writing can be to write creative articles to sell or to influence. ‘The pen is mightier than the sword’? Not immediately, but yes: a black lady’s account in the New Yorker of her treatment at British customs brought from top politicians week long repeated public apologies -of greater importance was to China to a New York Times reporter’s visit than a US president’s.

Creative or inspirational article writing can be for prestige, with literary aspirations: fame. Being a writer, to others, makes one very special. If one is not only published because of the e.g., public, office held, then even merely aspiring to be a writer makes one special to others. In the trial of Lady Chatterley’s Lover as acceptable a literary expert witness as the top columnist of the Times was an unpublished young lady who was writing a novel.

If your article writing ambitions include power, the influence of some columnists’, concentrate on writing socio-political feature articles, perhaps first locally -be inoffensive, factual, logical…

Newspaper -end: ‘Bottled costs money! When will tap water be safe to drink!?’

If you aspire to writing intellectual or literary articles try college magazines -note: they tend to be ‘modern’. Such ‘littles’ often pay in copies, but are regarded as publishers of ‘quality writing’.

Littles titles: ‘Is Global Warming and Melting Icebergs Worth the Expense?’

‘Inspirational Beauty of Water-ways Viewed from a Hill-top in Fall at Sunset’

Is literary article writing beyond some writers? Conrad influenced English literature -he learned English in the merchant-navy.

There is not more than the above to article writing, whether you aspire to writing articles to sell, or to write articles for prestige.

May interest: Teacher, Thinker, Poet, Writer


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Facebook Marketing

Posted by viocom in February 28th 2010  


Once you have a basic understanding of how Facebook works, your adrenaline may be pumping as you experience the potential of exposing your business to over 40 million people.

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But before you begin…

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Marketing via Facebook or any another social network needs to be done strategically, using a proper marketing plan. So many people have destroyed their businesses because they abused these networks. Once you’ve become familiar with the tools described below, take time to outline a plan for yourself.

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Here are some of the different tools (all free) with which Facebook allows you to promote your business. Using these tools wisely will help your business grow. Misusing them will kill your business and leave you with the reputation of nothing but a spammer. Browse Facebook and the “applications” link to find all of the below:

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Creating a Group:

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Anyone on Facebook can start their own group. An excellent way to build a community around your product or service is to create a group representing it. Some of the features that a group has are a discussion board, a “wall,” posted items (great place to post links) and the possibility to upload videos and pictures. When you start building your group, which is very simple to do, you can add your website link, location, contact and any other information you wish. The next step is to invite your personal network to join your group.

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Joining Other Groups for Marketing Your Business:

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The groups are one of the most powerful venues that can help you to promote your business. The effective way to do so is to join groups that are relevant to your business. Join those groups and become active in them. If you join and post a message only once, no one will look at you. Instead, participate in the back and forth on the discussion board and post regularly on the walls. One of the most effective ways to get attention is sharing your articles on the discussion board and responding to other people’s questions. In many ways this is like a forum. Once you start participating in these discussion boards, people will respect you and learn to trust you.

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Pages:

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Facebook recently launched “Pages,” which is similar to groups. “Pages” allows businesses to establish a brand presence on Facebook. You can add html code, flash files and even Facebook applications to Pages that can help you customize the page better, which you cannot do on groups. People who join your Page are called “Fans” – they become “fans” of your business.

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Using the Wall:

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On your profile page you have what’s called “The Wall” – this is where the members of your network can post messages on your profile page. Whenever someone posts something on your wall and whenever you post on friends’ walls, everyone in your network can see it. (Be careful not to post very private messages on a friend’s wall. If you need to do so, you have the option of sending a message to your friend’s Facebook inbox.)

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Events:

If you are having an event related to you business or a sale at a friend’s house or on Ebay, this is the online place where you would want to post about it. After creating your event, you can invite your network to view and participate (or politely decline).

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Notes and Photos:

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These two applications allow you to share articles, blog posts or pictures with your network. You can utilize these applications to discuss your business or share photos of your products. Your friends can publish comments on your postings.

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Messages:

This is an excellent alternative to using your regular email. With this application you can send personal or group messages to people in your network. The beauty of this application is that you are protected from the possibility of sending inadvertent spam, since Facebook has excellent methods of eliminating that possibility before you can send anything. Just be careful not to email too often.

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Marketplace:

Marketplace is Facebook’s classifieds listing service. Here you can post a variety of ads related to your business. The marketplace allows you to upload pictures as well. Just take care not to flood the marketplace with your ads, as this will get you deleted from Facebook.

Status:

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This incredible feature allows you to let your network know what you are doing at any given time. If you have just uploaded new content to your website, added a new product to your product line or what ever it may be.

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Now that you have received the basics for marketing via Facebook, you are probably thinking, “So every time I post an item or a photo I have to message it to my friends? This will take forever!” If that’s what you’re thinking, this next and final aspect of Facebook that we will discuss will blow your mind:

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Facebook’s News Feed:

This is our favorite, and this is Facebook’s unique advantage over other social networks. Whenever you log into your Facebook account, the first page that you will see is the news feed. This page gives you all the recent news in your network: updates of what your friends have been doing on Facebook, what groups they have joined, what items they have posted, what videos they have uploaded, whom they’ve added as friends to their network, etc. And just like you can see what your friends are doing, they can see what you are doing. In other words, every time you post something, your whole network will see it. This exposure creates a consciousness of your product or service within your network and beyond.

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Be sure to use this feature, like all the tools of Facebook, with your integrity. Keep it clean and people will respect you.


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Writing Help

Posted by viocom in February 28th 2010  




Whether you are working for a small business, large corporation, or are a student, there are numerous sources that you can turn to for help with writing. Businesses need to be able to effectively communicate with their customers, their employees and their potential customers. Effective verbal communication is equally important, but nonverbal communication in the form of copy writing, article writing, press release writing, and more requires a certain level of expertise and experience. The typical small business wants to focus their efforts on their core business activities without spending too much time on projects that can easily be outsourced to consultants or freelance professionals. Many small businesses turn to freelancers to help them save time and money. For example, a certified public accountant opened his own accounting practice after working in another accounting firm for the last ten years. One of the ways he decided to search for new clients was to embark on an advertising and promotional campaign. Although some of his previous clients followed him to his new practice, he wanted to increase the number of accounts he currently handled. These accounts included various individuals and small businesses from around the town. Rather than hire new employees or handle the projects himself, he decided to hire a consultant through a freelance web site to work on copy writing for a local newspaper ad campaign as well as to help with press releases and company news distribution. By outsourcing these non-core business activities to an independent consultant, he is able to save himself time and money and also gets the expertise of an established professional who specializes in the types of writing that he needs assistance with. He decides to list his writing projects in a freelance marketplace and receives bids from independent consultants and freelance writers. He was able to choose a service provider based on factors related to cost, the service provider’s experience, references, and previous feedback from clients. All small businesses have a decision to make about whether to outsource certain projects or to complete the work in house. Using economics as a deciding factor, it makes sense economically for businesses to outsource writing projects when the projects are non-core business activities that do not contribute to the company’s bottom line.

Small businesses also need to be able to effectively communicate with their current customers. Some of the more effective ways to get help writing effective communication for current customers involve using tools such as newsletters, email lists, and articles written by outsourced consultants. Newsletters are very effective ways to keep customers informed of current events and happenings within the company. They also offer you the opportunity to gain new clients as the newsletter gets passed around and is often seen by more than one person during its life cycle. It makes sense and is a smart move to outsource corporate communications instead of keeping it in-house. Hiring a separate professional will save your business money and time. For less than the cost of hiring a full time employee, and because it will contribute to allowing more concentration on the activities that will earn your business money, contracting with a consultant or freelancer for your corporate communications (writing of press releases to distribute company news, getting publicity through pieces in newspapers and magazines, and getting help writing newsletters or articles) simply makes sense. An expert in the field who has amassed many years of experience with business writing, persuasive writing, and copy writing in addition to having experience writing press releases, articles, essays, and possibly academic or technical research and term papers will have a lot to offer you and your business.

Large corporations use writing to effectively communicate on all levels of business. Business writing and corporate communications are essential elements that keep the public informed and give companies their corporate image. A company’s image or its publicly perceived notion of credibility and reliability is extremely important to its bottom line. For example, upon its introduction many years ago an American car company introduced a car known as the “Nova”. After some time, it was discovered that the car was not selling well in many Spanish speaking countries. Because in Spanish, “No van” translates to “doesn’t go”, the car sales in these countries were dismal. Effective corporate communication can have far reaching effect. Ineffective corporate communication can result in lower sales as shown in the car sales example. Large corporations also need to be effective communicators with their current employees. Internal corporate communications are equally important and keep your employees abreast of company accomplishments, events and human resource issues.

Finally, students also need to be able to write effectively as well. Writing assignments can include writing essays, writing term papers, report writing, and thesis writing not to mention having to demonstrate writing ability in other subjects outside of English class. For example, law students need to be able to write not only persuasive but argumentative writing as well. Foreign language students need to be able to translate into their native language and then back again. Science and technology students need to be able to demonstrate scientific writing ability. Taking writing tips from college professors that teach correct formatting and usage, including APA style, and improving you’re proofreading and editing skills will result in quality writing assignments. For the student that is looking for writing help and homework assistance for their assignments, freelance marketplaces that allow you to hire a consultant or tutor could be a productive and time saving solution.

From a freelance or independent consultant’s standpoint, marketing writing skills to potential service buyers is important to keeping any consulting business thriving. Registering with freelance marketplaces will enable you to showcase your writing skills, talents and abilities. Previous experience with all kinds of writing ranging from grant writing, fiction writing and interactive writing to writing short stories, articles and eBooks or even technical pieces, in addition to all forms of business writing will enable you to prove your varied background and skills. All of which can be showcased in your freelance marketplace profile. Creating and managing a profile is important to make you stand out from the crowd of freelance writers competing for new writing projects. All in all, those looking for writing help can find a vast array of resources in the form of consultants who are more than willing to lend a helping hand.


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under: Copywriting
Tags: Certified Public Accountant, Copy Writing, Freelance Professionals
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Outsourcing SEO, Your Road To Success

Posted by viocom in February 27th 2010  




Outsourcing is a business strategy, which was used by some business firms on a trial basis. However, the results were found to be so favorable that most companies ended up adopting outsourcing as one of their major business strategies. Outsourcing basically means that a part of the work, which is difficult to be done in-house, will be given over to a third party to be accomplished on time. Outsourcing SEO is one aspect, which is working out very successfully for firms that want to get their sites ranked at the top of all the major search engines. There are lots of websites that are vying for the attention of all the major search engines and that is why it is very important to implement SEO or search engine optimization strategy, for a site running live on the web. Now, here outsourcing SEO can help out a business sites reach to the desired levels of ranking in the search engines. So just go ahead and implement this for your business and you will get unbelievable results.

Outsourcing SEO is all the more important for online sites that are into selling and buying of goods. If a site is making use of an online shop front for selling their goods, it is very important for them to reach out to the right people. The primary focus here is to identify the target audience and for this you need the help or the services of an expert. To hire a team of SEO professionals in your city and to get them to do the work in-house, can be a huge task and also very expensive. So, it will be better for your business if you outsource SEO from a third party. All the professionals that work for the third party, for the outsourcing work, are professionally qualified and they know what to do for a site. So, if you are worried about how to find out the target group for your product, you can approach them for all the help that you need.

The web is very competitive and to stay ahead of this competition you must be very well versed in all the aspects related to it. The professionals that work for outsourcing SEO keep constantly updated about all the latest happenings in the field of SEO and provide their clients with the best services that they can come up with. As a business owner, you must sit down and think carefully if you would like to adopt outsourcing SEO services for your business or not. You will have to think about all the aspects of your online business and then decide if this will be profitable and beneficial for you or not.

There are a lot of vendors operating in the market who provide outsourcing SEO services to clients. You must be careful about this while you are selecting a vendor to help you in promoting your site properly on the web. It always pays in the end if you spare a little time and do a proper background research on the ability of the vendor. You can find out their success rate of handling outsourcing SEO work before handing over your work to them.
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under: Business
Tags: Business Sites, Focus, Unbelievable Results
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How To Find The Best Freelance Writer Services For Your Personal Or Business Needs

Posted by viocom in February 26th 2010  




If you are trying to find freelance writer services that meet your specific project needs, you have many different options available to you. Whereas you were once limited to trying to find freelance writer services in your general geographic area, the Internet has made it possible to find freelance writer services from providers from around the world. As the result, you now have many more options available to you when it comes to trying to find freelance writer services and you also have a greater likelihood of finding a qualified writer at a great price.

Finding Freelance Writer Services Locally

If you are trying to find freelance writer services available in your local area, you can use some of the same traditional techniques that you would have used in the past. For example, you can try to find freelance writer services by looking in the business directory in your telephone book. Or, you can take word-of-mouth advice from other business owners in your area that have enlisted the services of a freelance writing service. You might even be able to find freelance writer services by looking through newspaper ads or postings on local bulletin boards.

Another option for trying to find freelance writer services in your local area is to look on the Internet at a site such as Craig’s List. With Craig’s List, you can look up postings for your city or for the nearest major city to the one in which you live. More and more, job seekers and job posters are turning to the Internet in order to find one another.

Finding Freelance Writer Services Outside of Your Geographic Area

If you are not opposed to hiring a freelance writer outside of your geographic area, you have many other options available to you. In addition, hiring someone outside of your geographic area can sometimes be a wise business move because that person can bring with him or her an interesting new perspective. In some cases, you might also be able to save money if you find freelance writer services being offered by someone in an area with a lower cost of living. This doesn’t necessarily mean having to hire someone from another country, though that is also a possibility.

One of the most exciting places to find freelance writer services is on freelance writer web sites. If you try to find freelance writer services from one of these sites, the process is actually quite simple. First, you will need to sign up with an account with the site. The exact process involved with signing up for an account can vary from one site to the next, but you usually only need to supply your name, email address, and a password. You might also be asked to foreclose your country of residence.

After creating an account, you can post your project on the site. Be sure to be clear about what you are looking for with your project in order to ensure that only qualified writers bid on your project. After you have posted your project, the freelance writers that have an account with the site will begin placing bids. From here, you can easily find freelance writer services as you sort through the bids and find the person you believe can provide the best services at the best price. Many people prefer using these bid boards when trying to find freelance writer services because the international competition helps keep prices down.

Try to expand your options when trying to find freelance writer services. By posting your project in a variety of settings and combing through all of the candidates, you will be certain to find one that will be great for your project.
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under: Business
Tags: New Perspective, Postings, Specific Project
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Importance of Accounting Outsourcing

Posted by viocom in February 26th 2010  


Accounting business Process outsourcing will save your time to be invested in making implementing business growth strategies for your company. Needless to highlight by accounting outsourcing is not only cost effective it also saves lots of your time from arranging and managing team of accountant or accountants.

Accounting is a critical department of every business and so it needs special care for its maintenance. Only a qualified and skilled accounts professional with depth knowledge can handle the work very efficiently of accounts business outsource process. The accounting task mainly includes back-office services and is works as a support staff to production and marketing team of any organization. Accounts department performs bookkeeping, general ledger, tax computation and filing, data entry, spreadsheet and statutory form completion and submission work.

These tasks require a qualified accountant you understands the business requirements and deadlines to meet statutory needs.

Before finalizing a company to outsource your work, you must look for the strength of the team and their work experience in this specialized domain before you start transferring your work to them.

Today, there is intense competition in the business world and every company is looking for the unique strategies that can make them successful. And one strategy is to save resources to meet exceeding needs of other domains like technology and marketing. This is normally known as cost cut plans and invests the saved resources in the growth plans of the company.

More over, if a company has in-house employees for its accounting task, then it can prove costly for them. In such a case, the most successful strategy can be to outsource the complete accounting process. It will save a big range of your revenue along with the best quality work in less time. The increasing amount of work pressure on account businesses has recognized a special place for its work and that is outsourcing. Be it accounting or any kind of business or work, outsourcing is becoming successful in solving various kinds of problems by giving your entire work to a company who can efficiently handle your work on your behalf. Accounting business outsource process is meant to transfer your entire workload regarding the maintenance of accounts. By this, you will not have to hire professionals and establish a separate department.

Accounting business Process outsourcing will save your time to be invested in making implementing business growth strategies for your company. Needless to highlight by accounting outsourcing is not only cost effective it also saves lots of your time from arranging and managing team of accountants or accountant.

Best side is that you get your completed at a cost 30% to 50% cheaper than your current cost and you are not required to make follow-ups for your reports; our eaccountantz will do the same for you and make sure that you receive all at pre agreed deadlines. You just have to view to reports and focus of Key points highlighted by our eaccountantz.

Patrik Gupta is Financial Accounting & Taxations expert working for a outsourcing company based in India and has experience of over 15 years. To know more about Accounting outsourcing, Bookkeeping outsourcing, tax return outsourcing visit http://www.eaccountantz.com.

Article Source: http://www.azipzap.com/article


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under: Business
Tags: Accountants, Business Process Outsourcing, Qualified Accountant
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How do you Get Freelance Food Photography Jobs?

Posted by viocom in February 18th 2010  
I do work as a Crime Scene Photographer. My wife owns a restaurant. I also take all the photos of her food for Menus and Print ads. I would like to find a way to do some additional photos for other restaurants but do not want to do it for ones in my town as they are my wife’s competition. I have done searches for freelance photo jobs but the results are all to web sites that require a membership fee. Any ideas?
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under: Photography
Tags: Food Menus, Freelance Work, Print Ads
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